Trafify is an OmniChannel Customer Engagement platform that monitors and learns the habits and interests of website visitors, and then converts them into loyal, returning customers through marketing and sales automation. Based on the data collected, the system groups and scores visitors and by executing diverse strategies for each group, transforms them into customers through special campaigns, increasing the website’s conversion rate.
Trafify's working process can be divided into four main steps:
The system collects data about the visitors and their habits, based on the collected data, Trafify gets to know these visitors and established a user profile.
The system groups users and then assigns point values to determine the “value” of the visitor.
Once the system has gathered enough information and learned about the visitor’s interests, the system will deliver to these users relevant content, products in the form of emails, embedded sections in the webpage, or through landing pages.
The system aims to sell products and services while transforming the visitors into a returning user or customers.
Trafify is a platform that gets to know the user and by utilizing its automated marketing and sales processes it turns visitors into returning loyal customers. Our system is currently deployed in Serbia, Hungary, Slovenia, Italy, Austria, Germany and Croatia. The platform is primarily recommended for enterprises operating webshops with 30-200 employees, or for smaller but ambitious companies.
Trafify is also a great solution for portals they want to get to know their visitors in order to monetize their ad campaigns more effectively by delivering them in the most targeted way possible. Municipal and regional tourism departments can also benefit of using the program to get to know as many visitors as possible and show them relevant content.
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With our new Trafify system, we help the daily operation of more and more of our clients. If you want to be one of the satisfied users of the platform, choose a package or ask for a personalized offer!
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